Hotel Membership
Built by hoteliers for hoteliers with a commitment to regeneration.
Regenerative Travel was born from the need of one hotelier both to connect with other properties that shared a commitment to tourism practices that actively improves its environmental surroundings and its stakeholders, and to make it easy for their conscious travelers more easily to find values-aligned hotels.
We believe in continual evolution
Regenerative Travel is built for hotels who share a similar approach to doing business the right way and a willingness to share best practice so that the entire travel community can move towards regeneration and an equal commitment to social justice and human equality as to environmental preservation.
Why become a hotel member?
Our hotel ecosystem enables each independent property to amplify their impact.
Looking for a community of independent hoteliers dedicated to regenerative impact?
gain Access to our Member Ecosystem
RT cultivates an active and supportive community of hotel members so that you can connect and share. The Ecosystem is open to staff from across your hotel so that individuals can connect with other experts in their field. Monthly programming helps hotels to take on new challenges, highlights successful work by other members, and introduces helpful tools to improve operations.
Looking for practical solutions to help you improve the impact of your hotel operations?
Tap into best practice sharing
RT taps into the knowledge of internal and external networks to draw out and share best practice in regeneration and hospitality. We focus on practical solutions that are applicable to small independent hotels. By highlighting practical tools, key insights, and diverse perspectives, we aim to help hotels align their operations with their values.
Looking to stand out as a leader in sustainability & regeneration?
measure and track your impact
Hospitality is increasingly saturated with brands claiming sustainability credentials and conscious consumers are demanding more detail about business’ social and environmental practices than ever before. Regenerative Travel helps hotels measure and communicate their impact across our metrics that demonstrate how your property contributes to the community and place where you are located. Our standards connect to broader frameworks such as the UN Sustainable Development Goals and B Corp certification, but are customized for small hotels. We establish benchmarks for your hotel and the entire collection and help you track and report how you grow and improve over time.
Looking to reach a growing network of conscious consumers?
Connect to conscious travelers
RT is focused on identifying and connecting with a growing consumer base who wants their vacation to align with their values, and connecting those consumers with our hotels. Each member hotel is listed on our website, can use our marks, and is promoted across our platforms including to our paid Regenerative Travel+ members. Our immersive storytelling positions your hotel as a leader in Regenerative Travel.
Looking to reach a growing network of buyers and media?
build relationships with values-aligned BUYERS and media
RT actively cultivates relationships with values-aligned travel agents and media interested to better understand regenerative travel and learn about our hotel members. Leveraging our internal expertise, we identify and create opportunities for our members to engage with directly with media and trade—from offering special events to network with agents, to organizing press trips to your property.
How we work with our hotel collection
Our hotel ecosystem enables each independent property to amplify their impact.
Accountability
Best Practice
Coevolution
membership benefits
How we work with our hotel collection
Accountability
By collecting and analyzing our set of Regenerative Metrics, hotels avoid greenwashing, establish benchmarks, and hold themselves accountable to their goal of increasing social and environmental impact.
Best Practice
We connect the individual actions of member hotels to broader frameworks such as the Sustainable Development Goals and IPCC climate targets. By highlighting practical tools, key insights, and diverse perspectives, small independent businesses can take on the world’s big challenges.
Coevolution
Hotel members have access to a supportive community of like-minded peers as they grow and change. Team members from across the hotel can connect with their peers at other hotels, making multiple connections so that the collective can be better at what we do throughout our entire organizations.
Our Community Testimonials
Membership Criteria
Membership Criteria
Each Regenerative Hotel™ is selected to join the collection based on their dedication to environmental and social impact. Our hotels embody the following standards:
Each of our hotels and experiences is deeply rooted in community and built to honor the destination itself. Our operations are harmonious with the natural environment, history, culture, and community fabric.
We make every effort to provide all guests with outstanding personal experiences that are authentic and respectful. Our travelers are often changed by their experience, discovering new things about the world and themselves.
We are committed to equity, inclusivity, and the continual work that is necessary to even out the current imbalance for historically excluded communities. Our hotels are overtly welcoming of all people—travelers, employees, and community members. We prioritize safe and comfortable working conditions, provide fair wages and benefits, and take care of our employees.
We show sound ethical values in every element of operations, taking into account the wellbeing of communities and ecosystems of which we are a part. Our hotels identify the challenges faced by local communities and environments, actively work to address them, and empower others to do the same.
We carefully consider ecological impacts—both locally and globally—in all of our decisions. Our hotels actively work to address the environmental impacts of their operations and commit to monitoring environmental metrics related to water, energy, and waste to inform decision making. We are committed to addressing the climate emergency, biodiversity extinction crisis, and promoting a circular transition to resilient economies.
Our individual actions are amplified when shared with our community. We are proud to be socially- and environmentally-responsible companies, and essential to our corporate identity is the commitment to share regenerative values and practices with all stakeholders. We also commit to transparency so that we can holistically evaluate our operations, be held accountable by our community, and to continually coevolve our practices.
Membership Tiers
Lite Membership
For hotels with under 1M annual turnover-
Website listing
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1x hotel announcement campaign (shared)
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1x press release announcement (shared)
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Opportunity for inclusion in Best Practice Papers and White Papers (with data collection)
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Reactive PR opportunities
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Use of Regenerative Travel hotel membership branding
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Access to RT Hotel Community Whatsapp and Forum
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Access to monthly webinars
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Access to internal trade and media database
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Opportunity to participate in quarterly virtual trade showcases
Normal Membership
For hotels with 1M+ annual turnoverbased on ADR and # of rooms
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Website listing
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1x hotel announcement campaign (shared)
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1x press release announcement (shared)
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1x Dedicated Campaign
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1x Shared Campaign
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Ongoing PR opportunities
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Opportunity for inclusion in Best Practice Papers and White Papers (with data collection)
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Use of Regenerative Travel hotel membership branding
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Access to RT Hotel Community Whatsapp and Forum
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Access to monthly webinars
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Access to internal trade and media database
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Opportunity to participate in quarterly virtual trade showcases
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Trade newsletter promotion and inclusions
Membership Information
Membership Information
contact:
[email protected]
Membership Overview
2021 Marketing Program for Hotels
Membership Fee Calculator
Membership Overview
Standards & Criteria
Membership Overview
Learn more about membership
Become a Regenerative Hotel™
We help hotels increase the value provided to guests and actively regenerate the communities and ecosystems of which they are a part.